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Icynene opportunities grow as housing market improves

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Icynene opportunities grow as housing market improves

As monthly housing values continue to rise, so too do opportunities for builders and buyers alike to benefit from the inclusion of Icynene spray foam insulation. When homes are selling fast and banks are lending, it's much easier for affordability and return on investment to push greater changes in the market. Thanks to including Icynene spray foam insulation, some residential builders may find their homes are even more desirable than ever, as various market elements come together.

Financial prospects
As with any marketing or project investment, it's important that the goals these endeavors are designed around are actually likely to occur, if not be exceeded. This has been an issue in the housing market for some time, but as a recent report from ABC News showed, that anxiety may be dropping as financial factors show improvements.

The source pointed out that a number of different elements have all come together in a way that should encourage additional housing projects. The biggest include:

  • Biggest four-month growth in home sales since 2011 at TD Bank
  • Home sales increased 2.4 percent in July, according to the National Association of Realtors
  • Seasonally adjusted rate now 5.15 million
  • Highest rate since September 2013

Most of all, as the source noted, affordability of homes is becoming more the norm. That leaves builders more flexibility and homeowners better opportunities to invest in Icynene spray foam insulation.

Improved confidence
The best part about the increased values and projected outcome of the future housing market is that it gives builders the confidence to move forward with installing more high performance materials in houses. Because there's some certainty that people are going to want to buy buildings, as ABC News reported, that means that even daring construction projects are likely to find themselves for a bigger interest in the consumer world.

By using spray foam insulation from Icynene, buildings offer much better return on investment through managing heating and cooling costs, eliminating moisture issues and improving the green qualities of a home. That makes it an appealing choice to buyers and builders, as it grants greater financial confidence in projects and acquisitions that are often quite costly.

Contact a certified Icynene contractor today about how to take advantage of the positive housing market so as to maximize financial success with spray foam insulation.

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